Introducing Rooftop Cocktail, the latest event designed by To The Top Media
To The Top Media, founded by Crystal Hilliard, provides online marketing solutions (websites, social media, SEO), public relations consulting, video production, and event planning.
Hilliard founded the firm in May 2012 after leaving WOOD TV 8, where she was a reporter. She credits her experience in broadcasting as critical for her current business.
“Everything that I learned as a reporter prepared me for this avenue in life,” she says. “Thinking fast and being able to quickly move to plan B, effectively communicating, and telling stories visually are the most significant.”
In addition to providing media and marketing services for her clients, To The Top Media works on community projects as well. The most recent project is Rooftop Cocktail, an event to highlight art, cocktails, and fashion in West Michigan.
“It’s the second event in The Rooftop Culture Series, designed to uplift West Michigan’s creative class,” she explains, noting that Rooftop Couture was the first. “Four competing cocktail designers will mix drinks on the rooftop of the UICA. Directly underneath, local fashion designers and boutiques will display and sell pieces from their summer collections.”
The event is scheduled for June 7.
To learn more about To The Top Media and the Rooftop Cocktail event, you can visit their Facebook page here.
Source: Crystal Hilliard, To The Top Media
Writer: John Rumery, Innovation and Jobs News Editor
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