Hertz taps Grand Rapids firm to design China locations

Just as design leaders across West Michigan are gathering to form the first national initiative for design as an industry, one local design firm lands a groundbreaking design contract to create the model retail location for an international rental car firm’s venture into China.

According to excerpts from the story:

A company based in Grand Rapids, Michigan, has been awarded the contract to design Hertz Rent-A-Car’s new hire outlet in Shanghai, China. The new retail location will also likely serve as a model in terms of its design for Hertz outlets to be built in the near future, not only in China, but rather in other parts of the world as well.

Fishbeck, Thompson, Carr & Huber, a major engineering firm in Michigan, was awarded the contract and according to media reports, the company is planning on meeting with both Hertz representatives, as well as contractors in China, to jumpstart the project.

Read the complete story here.