After a recent customer remarked, "It doesn't smell like a print shop," Kristen Britten only smiled. The smell is not the only thing that differentiates Britten's new venture in printing from the competition.
After 15 years in the graphic design business, Britten distinctly (so distinct she even remembers the date) recalls the inspiration for her new venture, eco-friendly
Green Ink Works. "It was March 1," she says. "I was falling to sleep, trying to figure out how to expand business."
Britten, already committed to living an earth-friendly lifestyle on a personal level, recalled not being able to find a local shop that was able to screenprint with eco-friendly ink on some of her customer's promotional items.
From that point, she began doing it herself, incorporating "the cleanest and greenest solutions into her business." This led to her decision to form Green Ink Works and make a go of it as a standalone business.
According to Green Ink Works, the printing process being used meets the Environmentally Preferable Purchasing (EPP) guidelines and triple bottom line standards by buying products or services that have a lesser impact on health and the environment than competitive products.
To learn more about Green Ink Works, you can visit their website
here.
Source: Kristen Britten, Green Ink Works
Writer: John Rumery, Innovation and Jobs Editor
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