Jim Doan has a dream to build a great company and it starts with is first product: the
COFFEEBOXX by OXX, "the world's toughest coffee maker."
It's rough, tough, good-looking -- and it makes a mighty fine cup of coffee.
Doan, a veteran product designer, says his Grand Rapids-based team of seven has designed and engineered the world's first coffee maker made for those who work and play outdoors. The COFFEEBOXX uses the popular single serve technology and is marketed as "crush-proof, dust-proof, spill-proof, rust-proof, water resistant, impact resistant." The company features a "Beyond Rugged" guarantee that furthers its positioning as a product that is built to be used in conditions and situations where no traditional coffee maker ventures.
To launch the business Doan created a
$50,000 Kickstarter campaign that will be ending on December 28. The proceeds will be used to finalize manufacturing details and build a retail distribution channel. Doan says his coffee maker is designed and engineered in Grand Rapids and will be manufactured overseas.
To learn more about the coffee maker and the the Kickstarter campaign you can click the links
here and
here.
Writer: John Rumery, Innovation and Jobs News Editor
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