Tourism proponents say that getting travelers to Michigan is key in bringing money to the state and jobs to tourist regions, and the governor's recent proposal to allocate $60 million to the tourism industry for advertising will go a long way toward making that happen.
According to excerpts from the story:
Gov. Jennifer Granholm's proposal to pump $60 million over two years into tourism and business promotion is a sign the state is finally taking the industry seriously, travel promoters say.
Part of a $1.8 billion economic-stimulus package included in the governor's 2009 budget proposal, the money would temporarily give the tourism industry what it has long wanted -- a substantial increase from the state in promotional funding.
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